I’m embarrassed to actually use the iPad for anything. I’m leaving it under my seat because I don’t want to attract any attention. This reminds me a lot of when when I bought my iPhone. When the iPhone first came out they were so rare and exotic for the six months or so that every time I’d pull it out people would be like, ‘Woah! Is that an iPhone?!’ And so using my iPhone in public felt like bragging.

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Shawn Blanc. I have the same issue. I won’t take out my iPad on the train unless another nearby passenger has one. (via marco)

Not me, man. I flaunt the hell out of that thing. I ride the bus to and from work – not just any bus to not just any work but the Microsoft bus to the Microsoft headquarters in Redmond. I get a few looks, more willful I’m-not-looking-but-I’m-looking from guys on their Toshibas listening to their Zunes and texting on their Windows Mobile whatevers. Those are the ones who should be embarrassed, not me.

A few folks have asked, I say it’s great, then go back to reading whatever’s in the Kindle app or Instapaper. I take mine to meetings with me, it’s replaced the moleskine or reporter’s notebook I used to use. When I’m at my desk, my iPad sits next to the monitor connected to my Macbook Pro with Mail launched as a sort of ambient adjunct. I love it and I want it to become the new normal as fast as possible, I figure the best way to make that happen is to make it not-special.